Design

Mini Express Gives Major Message With Delivery-Truck Wrap

Cartoonish image gives vehicle personality

Published

11 years ago

May 20, 2013

Steve Aust Signs of the Times May 2013 Issue

Rachale Cavanagh (aka the Car Wrap Lady) of Burlington, ON, Canada fulfilled the owner of this Kelowna, BC, Canada delivery-truck driver for a “vibrant, bold and professional wrap.” She said, “He told me he wanted to turn heads with the best wrap in Kelowna.”

Using Adobe Photoshop, she transferred the cartoonish character and logo from his website’s graphics into the wrap’s template. She produced the wrap with 3M Controltac IJ180Cv3-10 air-release media on the shop’s Roland VersaCamm VS-640 printer/cutter. 3M’s Scotchcal 8519 luster-finish overlaminate will protect that wrap through years of a fast-paced activity. Also, Cavanagh’s design incorporates a QR code that allows passing pedestrians to readily scan company information.

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