Design

AZ Pro Signs Produces a Smart Vehicle Wrap with Dummies

Company will wrap 10 Ford Escapes for collision-repair shop

Published

12 years ago

November 17, 2011

Steve Aust Signs of the Times December 2011 Issue

The U.S. Dept. of Transportation’s 1980s public-service, car-safety campaign, which featured crash-test dummies and the slogan, “You Can Learn A Lot from a Dummy,” proved effective. This Phoenix-area, collision-repair center decided to spin that concept into a vehicle-wrap campaign, and hired AZ Pro Group (Avondale, AZ) to complete the job for the customer’s 10 Ford Escapes.

Jason Prenovost, the shop’s president, said, “The idea was to create a wrap that gave the car an appearance of a stripped-down frame, the way a car would look in a body shop. The frames look like test vehicles where crash-test dummies are used, so they added some fun to the design.”

AZ Pro Group produced the wrap on its Roland SolJet Pro III XJ-740 printer with eco-solvent inks with 3M Controltac IJ180c-10 with Comply v3 air-release media. To depict the dummy’s faces on the Escape’s windows, the shop used Clear Focus Imaging’s JetVue™ perforated, see-through media. 3M’s 8518 glossy topcoat protects the car’s body.

click to Comment(Comment)

Introducing the Sign Industry Podcast

The Sign Industry Podcast is a platform for every sign person out there — from the old-timers who bent neon and hand-lettered boats to those venturing into new technologies — we want to get their stories out for everyone to hear. Come join us and listen to stories, learn tricks or techniques, and get insights of what’s to come. We are the world’s second oldest profession. The folks who started the world’s oldest profession needed a sign.