Watchfire Signs Manufactures 2018's Largest Digital Billboard

Installed in Puerto Rico, the billboard measures 56 x 119 ft.
Watchfire Signs Manufactures 2018's Largest Digital Billboard in Puerto Rico

Watchfire Signs (Danville, IL) announced that the company had manufactured the largest digital billboard of 2018 for bMedia Group in the Centro Internacional de Mercadeo, located in Guaynabo, Puerto Rico.

The billboard measures 56 x 119 ft. At just under 7,000 sq. ft., the board’s size is the equivalent of about 2.5 semi trucks in length and is 6 ft. wider than an NBA basketball court. 

“Spectacular sized digital billboards are becoming very popular across North America, providing advertisers with exciting opportunities,” said Darrin Friskney, vice president of Watchfire Signs. “bMedia Group is a major proponent of these large-scale projects.” The Centro Internacional de Mercadeo billboard is located in the heavily trafficked area between San Juan and Dorado, and boasts a daily traffic count of 350,000 vehicles, per Watchfire.

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Signs of the Times June 2020

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