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Roland DGA Announces cotodesign Software

Offers retail customers an interactive, in-store product customization experience.

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Roland DGA Corp. (Irvine, CA) has announced the availability of its new design and print management software package, “cotodesign” throughout North and South America. Developed for use with a range of Roland benchtop and desktop devices, cotodesign enables retailers to offer their customers a unique in-store, product-personalization experience. It provides an intuitive, interactive interface between consumer and machine, allowing the customer to participate directly in the product decoration process. 

Cotodesign is designed for personalizing T-shirts, caps, tote bags, posters, stickers, smartphone cases, gifts, and more in a variety of retail settings, including kiosks, pop-up shops, department store concessions, concerts and special events. Customers use the intuitive cotodesign interface on in-store tablets to select the products they want to personalize and choose from a wide variety of design templates. By connecting to the store’s Wi-Fi network, they can upload their own photos or graphics from their mobile devices to create one-of-kind items. The cotodesign software is fully integrated with a selection of Roland devices that quickly and safely image the customer’s design onto their chosen product as soon as the order is placed. In just a few minutes the customer can take home a uniquely personalized product.

In addition, cotodesign is also being used by leading brands for the mass-customization of jewelry, cosmetics, packaging, and other products. It’s also a solution for signmakers, promotional item companies, and printing services that want to offer a customized service during events, exhibitions or shows.

The software works in combination with the company’s VersaUV LEF series UV flatbed printers, which can add color and texture to a vast array of items; the VersaSTUDIO BT-12 direct-to-garment printer, for on-demand decoration of T-shirts and accessories; the VersaSTUDIO BN-20 desktop printer/cutter, for creating stickers, labels, heat transfer apparel, and more; the DGSHAPE LD-80 and LD-300 laser decorators, for stunning foil decoration; the METAZA MPX-95 metal engraving machine, for adding personalized text and images to plaques, jewelry and trophies; and the compact CAMM-1 GS-24 vinyl cutter, for producing decals, stickers and heat transfers.

For more information, visit rolanddga.com.

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