Pantone Names Color of 2019
Pantone (Carlstadt, NJ) announced its color for 2019: Pantone 16-1546 Living Coral. Living Coral embraces us with warmth and nourishment to provide comfort and buoyancy in our continually shifting environment, the company website says.
A company statement continues, "In reaction to the onslaught of digital technology and social media increasingly embedding into daily life, we are seeking authentic and immersive experiences that enable connection and intimacy. Sociable and spirited, the engaging nature of Pantone 16-1546 Living Coral welcomes and encourages lighthearted activity. Symbolizing our innate need for optimism and joyful pursuits, Pantone 16-1546 Living Coral embodies our desire for playful expression."
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