Columns

Innovation on the Fly

Signs of the Times Editor
WrapArtist.com used 3M's 1080 Chrome wrap on this vehicle for an auto dealer tradeshow.

Shiny New Objects

Mark Kissling
Counterintuitive color usage (such as a yellow sky) and type outlined in a tint lighter than its fill hue can create a bit of unexpected excitement. Making the most important text larger than the rest is a simple device often used to imply the information hierarchy. Using color to denote secondary information is a more subtle, but equally effective, technique.

Fonts of Wisdom

Jeff Russ
For more than 60 years, standardized types and configurations of internal light sources have maintained a consistent range of brightness for the vast majority of electric signs.

The Facts of Light

Bill Dundas
CF22-1225 by Mimaki USA

Finishing Machines

Chris and Kathi Morrison
The Levi’s store in San Francisco features eye-catching LEDs.

Levi’s is Still Sexy

Laura Peters

Good Times

Signs of the Times Editor
Crystal Coast Graphics wrapped this car to look like a Marine fighter jet

Give ‘em What They Want

Mark Kissling
Vinyl Media: Multiplying customer choices with signmaking vinyl

Vinyl Media

Chris and Kathi Morrison
Media 1/Wrap This purchases an Altec bucket truck

Bucket Truck Bliss

Dale Salamacha